| Shop Till you Drop was a marketing game that was designed for GFLA, a teenage girls clothing company. It would showcase new items that were soon to be released. Each participant was given a set amount of fake money to go out and purchase their choice of new items. The items that were most selected always turned out to be the best sellers. From a marketing and inventory management stand point it was a huge success. In 2002 GFLA was sold off to Alloy/Delia's. This was a highly successfully web site with upwards of 20 million hits per month.
About Shop Till You Drop
Okay Shoppers, HERE'S THE SCOOP!! GFLA.com is gonna give YOU a chance to WIN some BRAND NEW CLOTHES that you won't find anywhere else at GFLA!!
"HOW DO I PLAY?" you ask:
It goes like this…..GFLA.com is gonna give you an IMAGINARY $80 BUDGET to spend. With this imaginary $80, you get to shop through our BRAND NEW SELECTION of clothes and choose WHATEVER YOU WANT…..as long as you don't spend more than your $80 bucks!!
"WHAT'S IN IT FOR ME?" you ask:
WELL….When you are done with your shopping spree, you are automatically entered into our contest. GFLA.com is gonna randomly pick 10 LUCKY WINNERS to receive ALL THE ITEMS THEY CHOSE and 10 SECOND PLACE WINNERS to receive GFLA goody bags!! Got it?? Then GET SHOPPIN' and GOOD LUCK!!!
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This area of the Hieroweb Interactive web site is the archived section where we display past web projects that we no longer develop. This area has been developed to showcase past web site design work by our Los Angeles Web Design professionals. |
